Here are the top 10 design tricks. Live by these! You’re life will be much less stressful, and you will see much greater results for your hard work. Happy Web-designing!
10. Don’t Reinvent The Wheel
While it can be tempting to build your website from scratch with your own CMS, it is better to use existing open source platforms. WordPress, Drupal, Joomla, and Magento (for ecommerce) are great alternatives that are relatively painless to set up and can allow all the functionality you need. These CMS options come with the added bonuses of plug-ins that will simplify your online marketing efforts and support any issues you might encounter.
Today’s internet is accessible to users at blistering speeds beyond the wildest dreams of the web of 25 years ago. One of the best ways to take advantage of this new speed is to put multimedia and videos to work for your business. Video allows customers to see what your business is about in a highly relatable way that builds stronger bonds than copy alone.
8. Web 2.0 – It’s About the User’s Needs, Not About You
In the early days of the internet, a lot of business websites concentrated on themselves. They went to great lengths to show what they did and why they were a great company. While this hasn’t exactly changed, these days the internet’s best sites are much more focused on what a business can do for a user. Concentrating on what you can do for the user instead of what you want the user to know about you will help your site to become a more effective sales tool.
7. Don’t Make Me Think
User experience is the key to any good web design. People should be able to navigate throughout your site without confronting dead ends that cause them to navigate away from your site. Your website’s layout should straightforward so that users can easily move from page to page.
6. Incorporating Social Media
Social media is one of the best ways to build loyalty and establish a brand voice. Make it easy for your audience to share your content by integrating social media into your web design. This simple step provides a great opportunity to create brand advocates who will attract new customers and help your website to drive more sales for your business.